SPEAK to CONNECT, ACHIEVE, AND CREATE CHANGE
Have you ever
Searched for that "One" technique to connect with the audience, but nothing seems to work?
Rushed to get an English presentation that will be bring in more people and more money, but have no idea where to begin?
Been frustrated that you cannot bring your presentation to the next level?
We have all been there. Often the problem is the "Shiny Object Syndrome." We look for the next new technique, new framework, even a new gadget, etc. that will bring our presentation skills to the next level. Except it doesn't always work. I have presented at such places, NASA, Cisco, amazon, USB, Tata Consulting, etc. and have seen this to be the case each and every time. What we really need is to look at things from a much bigger picture. Presentation is more than just technique and some good content.
What most people tend to focus on which include, vocal variety, gestures (facial and body), use of the stage, rhetoric, storytelling, etc. All the technique in the world will not save a bad presentation.
This is the meat of your presentation, the key thing that you want to present. If you focus too much here you will lose your audience.
Connecting with the audience is extremely important. If you cannot connect and get the audience interested in your presentation in the first 30s second you probably have already lost them.
GOAL & OJBECTIVES:
Before you even create your presentation, you need to decide, "why you are giving this presentation?" "After it is all over what do you want to happen?" It is from that you can think backwards.
HEALTH & THE INNER GAME
If you have a cold or extremely nervous, it doesn`t matter how great of presentation you created, you will not make the best impression to your audience.
TOO MUCH FOCUS ON THE WRONG THING FIRST
Too many people put waaaaaay too much focus on presentation technique, slick slides, and powerful content (from their point of view). This is rather important but too much focus can cause problems.
Creates an Unbalanced and ultimately a bad presentation
For any presentation large or small, in front of one person or thousands, the basics are the same. I have help hundreds of those based in Japan:
Master the basics of overcoming the mental bouts of doubt that plague any presenter, keep your voice and energy at level you need to give your audience what they need.
Master presentation goals setting from an individual presentation to a series, to even your entire career as a presenter. Too many times those goals and objective are just too vague that there is no way you can objectively verify that you actually accomplished them. You cannot tell if you reached any hearts or minds, if people do not do something difference in the real physical world.
Master connecting to the audience so they want to hear what you want to say. Too many people start with want they want to say, and not with what the audience wants to hear, what they, the audience, cares about. It doesn't matter how great or truly helpful your material is to your audience, if they do not want to listen. Creating, connecting, and overcoming confirmation bias are two important things any presenter must do.
PLAN, PRESENT, CHECK, ADJUST
Too many people simply repeat in writing their presentation and do their presentation without truly checking and adjusting their presentation in a rigorous manner. I believe in using the PDCA method that originally came from Deming to improving process quality for manufacturing like Toyota, Nissan, Komatsu, etc. This is also fairly similar to the Lead Startup method which is a good way to match product to market fit. What we want to do is figure the best presentation to target audience fit. This requires a clear idea of who you really want to reach, what kind of things they care about, and how they think and feel. Most of us are not psychics so it is just better to create a presentation with your best guess ,with the best research you have, and with the best frameworks that work for the goal you want to accomplish.
FIND YOUR OWN STYLE THE RIGHT WAY WITH Shu-Ha-Ri (守破離)
Many of us have never been properly taught how to give a public speech. It is almost some just gave you the keys to the car, and as said “Go drive. You will figure it out.” No wonder so many of us our nervous. No one gave us the frick’n manual. I have found that the best is way is the way that is recommended by the Japanese.
Shu: practice from the masters as is
Ha: Modify what the masters do for your own purposes
Ri: Find your own style from parts you learned from the masters and your own experiments
Some of us hate that there are rules or form for anything. But they are their for a reason. So, you first have to practice them. Once you have done that and established the foundation, then you can start modifying to your own circumstances and experiment with what works and what doesn’t. Some things will feel natural to you and some will not. Eventually you will find the parts that feel right for your personality and your voice. That is when you can separate and go on your own.
I help people go through this process much faster than they can by themselves. If you want to start talking like Tony Robbins, Carl Sagan, Steve Jobs, you can. You can then modify parts of Tony, Carl, Steve, etc. to find the right one for you.
See One, Do One, Teach One
In learning anything it is not enough to just see it done in a seminar or a class room. You need to be able to implement it. Some good course put emphasis on the practical aspect. I take it one step beyond, and also insist that the people who learn with me also teach what they learned to some one else. It is by trying to teach someone else that you truly learning something in its entirety.
LEARNING Is 100% The Instructor’s Responsibility
Not everyone will agree with me here, but I believe with like Michel Thomas or Sean D’Souza that the learning is 100% the instructor’s responsibility. Some people may thing that learning is depending on the student’s motivation, etc. Maning motivation/will power etc. is very tricky for us all. Instructors need to be experts to managing it, in setting up environments for their students success, and for knowing their pit falls and working to together to overcome them. If the student isn’t learning, I do not blame the student. Instead, I think of what I can do help that student get the learning results the want.
On the other hand, I also know that not all instructors will feel that way. So, as a learner I take full responsibly for my own learning. I do what I can to maximize it and you should too.
BUGS & TYPOS:
If you see a typo or some other mistake, please let me know. I am speaker, a bit of a dyslexic, and not a writer that is a stickler to details. I would love to fix the mistake and send you a special goodie as a way of saying thanks.
Hi! I am not Steve Jobs, but I can do a pretty good impression. I really am a English Presentation Coach who has helped hundreds in Japan become confident and powerful presenters. I have found in my long journey as a speaker that technique alone will only get you so far. It is vitally important to get your mind, body and social skills up to shape before you can truly have a base of 1,000 fans. Not only am certified professional coach, a recovering English Teacher, and long time Toastmaster (DTM, yeah!). I have spent more than 15 years studying and applying psychology, marketing and learning design. It is my mission to not only help you get your message out there. It is my mission to help you so the audience will also be moved to learn and apply what you are trying so hard to get out into the world. Even if you do not yet know what your message is I believe that each and everyone has a voice that can change the world for the better. They just need to find it, and get it to be heard.
BTW, I have worked in HR and for companies like Wyle Labs ( a NASA Contractor) and Cisco Japan. I have done more than 1,000 presentations , seminars & workshops over my career. I have given direct feedback to more than 2,000 people to help them successfully communicate whether be in presentation or seminar, an interactive workshop or simply effectively face to face.
3H Communication Copyright, 2017